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Needs-Based Segmentation is a Compelling Path to More Efficient Marketing

David Cristofaro

Grouping Your Audience Based to Improve Your Marketing Efforts

Geographic Segmentation 101 – It’s Where Your Customers Are

Katie

Grouping Your Audience Based to Improve Your Marketing Efforts

Why Most Companies Need a Whole Lot More Segmentation Marketing Research

David Cristofaro

And How You Can Leverage Segmentation to Outdistance Your Competition

Your Sales Representatives Are Not Researchers

Jeff Reynolds

Your sales reps know your customers, but it's not enough. Find out why.

Making the Net Promoter Score Actionable for Customer Experience Measurement

David Cristofaro

NPS is Critically Important and Profoundly Non-Actionable. Learn How to Make It Valuable For You.

The Importance of Competitive Satisfaction Measurement

Jeff Reynolds

Using Satisfaction Measurement to Stay Competitive in your Marketplace

Customer Experience Measurement is Actionable When it is Event-Driven, Says Science

David Cristofaro

Tracking Customer Experience for Improved Performance

Black Friday Nears: Fast, Fun and Factual Stats

Katie

Fun Facts for you as the Major Shopping Holiday Draws Closer

Retail Customer Experience Case Study

Katie

Customer Experience Research in Action - Tracking for the Retail Industry

Making Customer Experience Measurement Actionable

Jeff Reynolds

Actionable Results Will Make a Difference for Your Customers

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Seizing the Moment

by David Cristofaro

Strategic Timing

by David Cristofaro

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Actionable Research, Inc.