Case Study: Keeping Track of Your Customer Perception Post-Launch
Continuing our mission to provide concrete examples of the benefits of Insight Streamer LifeCycle, today we follow our product into the post-launch world! Check out previous Insight Streamer LifeCycle blogs, Market Assessment, Conjoint Analysis, Conjoint Pricing Results, Pre-Sales Activities. Why Customer Perception With rare exception, positive, aligned customer perception is the cornerstone of product success. You need to […]
Market Research is Catching Up to the Mobile Revolution
From mobile-responsive survey design to reporting, tools in the market research industry are becoming more effective all the time.
Tracking – The Swiss Army Knife of Market Research
A Research Method Providing A Variety of Advantages
Attitudinal Segmentation – It’s How Your Customers See the World
Creating Actionable Customer Groups Based on their Attitudes
Demographic & Firmographic Segmentation
Who Are Your Customers?
Your Sales Representatives Are Not Researchers
Your sales reps know your customers, but it’s not enough. Find out why.
The Importance of Competitive Satisfaction Measurement
Using Satisfaction Measurement to Stay Competitive in your Marketplace
Making Customer Experience Measurement Actionable
Actionable Results Will Make a Difference for Your Customers
Why Continuous Customer Experience Tracking Makes a Difference
Discover How Continuous Customer Experience Tracking Could Be More Effective for Your Business
Is Insight Streamer Right for Your Marketing Research Needs?
Take our 2-minute quiz to determine whether or not this quick-hit platform is right for your next marketing research project!